In celebration of the World Egg Day,
the Philippines participates in the annual commemoration via Eatlog Run 2019.
Now on its fourth consecutive year, Eatlog Run continues to advocate one egg a
day for good health.
Happening on October 13, 2019, at SM by the
Bay in Pasay City, this family-oriented event brings in a new
twist to its usual fun run as it introduces various egg dishes along the running
course. This activity is a unique way to highlight egg as a healthy, nutritious
yet affordable food choice.
Eggs are an inexpensive yet richest
source of high-quality protein, other nutrients such as essential fatty acids,
and micronutrients like vitamins and minerals, necessary for the body’s
nutritional requirement.
One of the vitamins found in eggs is
vitamin D. The egg yolk has high levels of vitamin D, that is required by the
body to control the availability of calcium and phosphorous that strengthens
the bones. Sufficient levels of vitamin D, likewise, provides immunity and cell
repair to prevent stress and cancers.
Meanwhile, egg yolk’s bright color is
an indicator that an egg comes from a healthy hen. Aside from that, it contains
high levels of carotenoids, that acts as antioxidants.
DSM Nutritional Products, one of the
major partners of Eatlog Run Year 4, is the global leader in quality vitamins.
They offer Optimum Vitamin Nutrition (OVN), a DSM trademark for quality in
terms of ensuring levels of recommended doses of vitamin requirement for
animals are adequate, allowing the animal to function in basic growth, health
maintenance, and production performance.
DSM supports in healthy egg production
by providing not only the common form of Vitamin D3 but also the absorbable
form of Hydroxy-D3 (HyD®) in egg layer diet nutrition. This delivers adequate
levels in the systems of the animal that can be deposited to the egg. It also
has nature identical Carophylls® that can help supplement carotenoids aside
from the feedstuff.
Other than eggs’ many health benefits, this run
aims to uplift and empower our local egg producers. With the support of
Department of Agriculture (DA), Bureau of Animal Industry, Department of
Science and Technology – Food And and Nutrition Research Institute, Philippine Association of Breeders and Layers,
Inc. (PABLI), Philippine Egg Board Association, and DSM Nutritional Products,
The Good Egg by Sarimanok; and other partners will help us better understand egg’s
contribution to the food and poultry industry.
DSM Nutritional Products is recognized
by the International Egg Commission (IEC) as the first sole Value Chain Partner
for feed additives and sustainability. This partnership is responsible for
supporting sustainable egg production by promoting it as the lowest contributor
to environmental footprints while being an affordable, safe, and accessible
form of nutrition to all. This collaboration requires international cooperation
with global organization to deliver United Nations Sustainable Development
Goals, that will benefit the need of the growing population for food and help
drive positive development in the egg industry.
In a report done by the Philippine
Statistics Authority (PSA), it presented that egg-laying poultry segment has
increased by 8.8 percent to 142, 010 metric tons in the first quarter of 2019.
The three highest regions that contributed to the increase were the CALABARZON
Region, Central Luzon, and Central Visayas. According to the PSA report, these
three regions comprised 60.1 percent of the total chicken egg production of the
country. Nonetheless, there is an impending need to address low egg consumption
in the country.
Apart from increased consumption and awareness
on eggs’ nutritional value, the proceeds of Eatlog Run will aid the following
institutions – Save the Children and Armed Forces of the Philippines
Educational Benefit System Office (AFP-EBSO), to continue their fight against
malnutrition and send orphaned children to school.
Registration is now open for any of
these categories with corresponding prices – 3K Solo for P600.00, 3K Egg Family
or group of four for P2200.00, 5K Solo for P700.00, 5K Buddies Double Egg Yolk
for P1300.00, and 10K Scrambled Solo for P800.00.
Race kit includes singlet, racebib,
finisher’s medal, and lootbags. For 10K runners, they get additional race belt.
On-site registration takes place at
selected Chris Sports branches – SM Mall of Asia, Glorietta, SM Megamall, and
SM North EDSA. You can also do online registration by visiting
www.goorahna.com.
Students are also encouraged to join.
They can participate in this run for a cause for a discounted price of P150.00.
They will receive racebib and medal.
The annual Eatlog Run in the
Philippines has been recognized by the IEC, a global organization that
represents the egg industry. The World Egg Day celebration falls every second
week of October.
Eatlog Run 2019 is made possible by the following Major sponsors:
Department of Agriculture- Bureau of Animal
Industry, Philippine Association of Breeders and Layers, Inc. (PABLI), Philippine
Egg Board Association, DSM Nutritional Products, and Sarmanok Poultry Feeds,
Also with our event partners: MX 3,Bepco, Blackwater, Salonpas, Mogu Mogu and Hello Panda, Goju,
Nature Spring, SM By the Bay Amusement Park, Pocarri Sweat, Curves, Allertin,
BiFruitas also with our Media
Partners: Light Tv –
God’s channel of blessings, Malaya Business Insight, Business Mirror, Manila
Times, Saksi, Dyaryo Bomda, Pilipino Mirror, Bulgar, Wheninmanila.com, The
Philippine Events, Pinoy Kami Online, DWBL
This event is organized by Aldenver Marketing,
Inc.
For more information about Eatlog Run
2019, please contact Ms. Nikka Ramos of Aldenver Marketing at 0927-8484533 /
0998-9565231. You may also send an e-mail at aldenver.eventsmarketing@gmail.com
For updates and other important announcements,
please check Eatlog Run or Aldenver Events and Eggciting Adventure Family Fun
Run Facebook page.
